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Master in Marketing

Graduate School of Business

Direction
Prof. Mercedes Esteban Bravo
Deputy Direction
Prof. Alicia Barroso Ludeña
Language
English
Attendance
On-campus
Credits
60
Campus
Madrid - Puerta de Toledo
Applications

Open

☛  Places available: 50

Departments
Business Administration

MORE INFORMATION HERE

For more information click on the link and contact us

 

APPLICATION FOR ADMISSION

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  • Inicio

    The MSc in Marketing at Universidad Carlos III de Madrid (UC3M) is a one year full time program offered in Madrid (Spain). The program is designed to provide a high quality specialization in the marketing discipline with an international perspective (ranked N° 18 Top 200 Best Masters in Marketing Global Ranking - the Eduniversal Best Masters Ranking 2016 (best-masters.com/).

    The hallmark of our program combines the rigor of cutting-edge analytic tools embedded by academic researchers, with the down-to-earth contribution of experienced professionals.

    This program offers you specialization in 2 areas of marketing: 

    • MARKETING MANAGEMENT, aimed at students who are interested in a general career in marketing
    • ​DIGITAL MARKETING *, aimed at students who are interested in focusing on strategies and practices in digital marketing.

    logotipo AACSB Accredited

    foto de alumnas asistiendo a una clase

    Reasons to study master in marketing

    │MASTER IN NUMBERS

    • ☛ 17th best in Western Europe in 2017. Eduniversal Ranking 2017
    • ☛ Individual attention (aproximately 40 students per class).
    • ☛ Over 80% of students are international, representing 20 countries.
    • ☛ More than 60% got a job offer before completion of studies.
    • ☛ Merit-based Scholarships (up to 50% of the total EU fees)
    • 1-year program
  • PROGRAM
  • FACULTY

    UC3M FACULTY

    • ARRAIZ PITILLAS, JOSE IGNACIO
      Department of Mechanical Engineering
      Adjunct Professor
      Engineer
      UNIVERSIDAD CARLOS III DE MADRID
    • BARROSO, ALICIA
      Department of Business Administration
      Visiting Professor
      PhD
    • CERVIÑO, JULIO
      Department of Business Administration
      Associate Professor
      PhD
    • DE BENITO AZNAR, ALBERTO
      Department of Mechanical Engineering
      Adjunct Professor
      Corporate Strategy & Pricing
      WOLTERS KLUWER
    • DE VRIES, ELINE
      Department of Business Administration
      Assistant Professor
      PhD
    • DE RUS, JUAN
      Department of Business Administration
      Assistant Professor
      Adjunct Senior Manager
      NEOVANTAS
    • DUQUE, LOLA
      Department of Business Administration
      Assistant Professor
      PhD
    • ESTEBAN BRAVO, MERCEDES
      Department of Business Administration
      Associate Professor
      PhD
    • KAISER, REGINA
      Department of Statistics and Econometrics
      Associate Professor
      PhD
    • LADO COUSTE, NORA
      Department of Business Administration
      Full Professor
      PhD
    • LEE, HYUNJUNG (CRYSTAL)​
      Department of Business Administration
      Assistant Professor
      PhD
    • MORATO LARA, JORGE LUIS
      Department of Computer Science
      Associate Professor
      PhD
    • MELERO SALVADOR, JOSE ALEJANDRO
      Department of Journalism and Audiovisual Communication
      Assistant Professor
      PhD
    • MELNYK, VLADIMIR
      Department of Business Administration
      Assistant Professor
      PhD
    • MUÑOZ BULLON, FERNANDO
      Department of Mechanical Engineering
      Associate Professor
      Engineer
    • VIDAL SANZ, JOSE MANUEL
      Department of Business Administration
      Associate Professor
      PhD

    EXTERNAL FACULTY

    • ALBORS FERNÁNDEZ, MARTA
      Brand Strategy consultant
      Graduate in Business
    • ALCÓN, RICARDO
      Luxury Division Director
      Agricultural Engineer
      NIELSEN
    • BARBERA, MARIA
      International Marketing Manager
      Graduate in Psychology
      LALIGA
    • BARRERA, ALEJANDRO
      Entrepreneur & Strategic consultant
      Founder & CEO
      PRESS42
    • CERRADA, GABRIEL
      CEO
      Master in Business and Administration (MBA)
      GROUP OVERLAP
    • CHARRON, JP.
      Assistant Professor
      PhD in Economics
      UNIVERSIDAD AUTÓNOMA DE MADRID
    • GÓMEZ MARTÍN, ÁLVARO
      Country Manager Spain
      Dual degree in Law and Business Administration
      ELOGIA
    • MAGARIÑO, VICTOR
      VP
      Master in Business and Administration (MBA)
      Comunycarse Network Consultants
    • MORO, JOSE PEDRO
      CSPs, ISVs, Startups & Developer Ecosystem Manager
      Degree in Law
      IBM Digital Business Group
    • ROMERO DE LA FUENTE, JAIME
      Associate Professor
      PhD in Economics
      UNIVERSIDAD AUTÓNOMA DE MADRID
    • SAURA, JOSE RAMÓN
      Assistant Professor
      PhD in Social Sciences and Law
      UNIVERSIDAD REY JUAN CARLOS
    • SECO BENEDICTO, MAITE
      PhD in Economics
      SENIOR ADVISORS S.L.
    • SERRADILLA RAZOLA, CELIA
      Head of Culture and Entertainment Madrid
      Degree in Journalism
      DIAGEO EUROPE
  • ADMISSION
    • ADMISSION

      Application

      The request is made electronically through our application. Before starting the admission process it is important to consult the supporting information that we offer below:

      Requirements

      All applicants must have a Bachelor’s or equivalent degree (three or more years of university studies) from an official university. Students in the last year of their Bachelor’s studies may also apply for admission; their application will be considered upon confirmation that they have successfully completed their Bachelor’s program.

       

      Admission criteria

      Admission will be decided by the Master Academic Committee. The Committee will search for the best candidates for the program on the basis of the following criteria:

      • Academic Excellence: Successful applicants will have excellent bachelor degree results, sound analytic backgrounds, and strong interpersonal skills. The Committee value the presentation of the Graduate Record Examination (GRE) or the Graduate Management Admission Test (GMAT) results, as evidences in candidates’ quality.
      • Language: Successful applicants will have a good and proven knowledge in written and spoken English.
      • Interviews may be used to evaluate and asses a candidate' fit with our program.

      language requirements

      Since English is the official language of the program, a high level of knowledge of written and spoken English is required. This knowledge can be credited with the results of an official C1 English diploma including evaluation of the 4 areas: listening, reading, speaking and writing. As a general rule, the following minimum scores are required:

      • TOEFL (iBT): 95-120
      • IELTS: 7.0 - 8.0
      • Cambridge ESOL: Certificate in Advanced English (CAE)
      • TOIEC (Four skills): 1096 - 1345

      The language requirements will not be required to those students whose mother tongue is English or students who have completed their undergraduate studies in English, upon presentation of the relevant documentation.

      students with foreign university degrees

      Once admitted to the Master, students with university degrees issued by a higher education institution belonging to an educational system outside the EEES, must provide, for enrollment, the diploma, legalized by diplomatic procedures or “The Hague Convention Apostille”. They must also submit the transcript of records, with the grade point average, duly legalized.

      More information about Legalization of Documents.

      If needed, documents must be accompanied by an official sworn translation into Spanish.

    • ENROLLMENT

      Program Price *

      Course 2019-2020

       

      • Reservation fee: €1,500 (It will be paid once the student receives notification of admission to the master, and deducted from the first tuition payment)

      60 ECTS in the first academic year:

      • EU students: €9,000 (€150/ECTS credit)
      • Non EU students: €13,500 (€225/ECTS credit)

      * Pending approval by the Community of Madrid for the course 19/20

       

      ✎│Masters prices


      NOTE: The price of enrollment does not include in any case the rate of expedition of the Master Degree Certificate.

      Additional information

      • You can register on the Master’s degree program when you have finished the application admission process and you have received your acceptance.
      • When performing the enrollment you can choose between  Full-time enrollment or Part-time enrollment.
      • The email address which the University provides to the student upon enrollment will be used principally for communications with said student. For this reason, it is essential that it be actualized and periodically consulted.
      • Failure to make payment shall result in non-admission or termination of enrollment according to that established by the University. In case of annulment of registration because of failure to make payment, Universities can demand payment for previous enrollment in earlier academic years as a previous condition for enrollment.
        Universities shall not issue a diploma or certificate when a student has payments of any kind pending.

      ✎ Enrollment master's programs

      ✎ ECTS credits recognition

  • SCHOLARSHIPS

    UC3M Scholarships for the Year 2018/2019 *│ resolved

    CALL AM01-18/19

    For the academic year 2018-19 is expected to publish a call for a maximum of 10 grants for payment of the net enrollment rates for students accepted into the Master, with the following provision:

    • 5 grants of € 1,500
    • 4 grants of € 3,000
    • 1 grants of € 4,500

    Application deadline: 31st May 2018.

    Resolution: June 2018.

    ☛ Published 1st Final Resolution dated 06/27/2018


    The number of grants and amounts specified in the Annex to the notice, may vary depending on the conditions of the candidates who apply to them, can be even deserted as assessed by the Selection Committee for each program.


    Financial aid/scholarships

    » Electronic Bulletin of the UC3M (BOEL)

    General Information about grants and scholarships

    You can find more information about scholarships of UC3M and other agencies or entities.

    Financial aid/scholarships for graduate programs

  • PRACTICAL INFORMATION
  • INTERNATIONAL

    International Programs

    The Master in Marketing at UC3M offers students a unique opportunity to improve their curriculum visiting prestigious universities under 2 different exchange programs:

    • International Exchange program in the Baruch College, Zicklin School of Business (The City University of NY, CUNY) in the USA. The program is held in both Madrid and New York. Students spend the second part of the course in another country.The first semester takes place at the University Carlos III of Madrid (September – January), while the second semester is hosted by Baruch College (February – June).
       
    • The European extension programs are targeted to students that would like to extend their curriculum studying complementary disciplines, ranging from Finance, Management, Information Systems, or Accountancy, to Economics, and languages. Students can complete an extra 30 ECTS credits in a period of 3-6 months, after finished the regular program. Students can apply to an Erasmus Exchange Program in Copenhagen Business School (Denmark), Humboldt (Germany), Maastricht & Tilburg (The Netherlands), Nantes (France).

      These agreements are integrated in the LIFELONG LEARNING PROGRAM: HIGHER EDUCATION (ERASMUS +).

     

    University Logos Master Marketing

     

    Official recognition

    Students receive formal recognition for their academic study period abroad in the transcript of records and in the degree certificate.

     

    Admission

    Interested students must request admission to the International Program to the Master’s direction (at the end of the first term for the International Exchange program and at the end of the third term for the European Extension program). The admission to the program will be decided by the Master’s direction on the basis of the academic excellence. There are a limited number of places available.

    After being admitted into the International Complement program, the enrolment application and fees for any subject in our partner universities will be managed directly from Universidad Carlos III.

    The University will offer scholarships for all the students admitted to the program, awarded on the basis of academic excellence/record within the Master’s.